In marketing, a corporate identity is the "persona" of a corporation which is designed to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.

Corporate identity covers all the elements, which enable a company to be recognised. Peppermint can create your identity from scratch, designing a new logo and style, which fit (or ‘in line with’ or ‘to reflect’) your brand values, or alternatively we can refresh your existing look.

As part of any corporate identity project we will also develop a guidelines document so that the new company image is always implemented correctly and consistently across all media.